I was born in Tokyo. After graduating from university, I was put in charge of export and import in the international sales division of a manufacturer. I started to conduct marketing research at a graduate school while at work. After working for the University of Nagasaki (Faculty of Business Administration), I took up a post at the College of Policy Science in April 2018. Doctor of Business Administration. My hobbies are traveling and swimming.

I am in charge of lectures on “Quantitative Methods for Policy Analysis” at the graduate school and on “Policies and Theory of Marketing” and “Theory and Analysis of Consumer Behavior” at the college. In research, I conduct field surveys focusing mainly on manufacturers and retailers that operate in the Philippines.
Given the expanding markets of emerging and developing countries, we must recognize these countries as “markets” and regard them both as production and sales centers from the marketing viewpoint instead of mere production centers and charity recipients as before. To this end, we must identify the differences between the Japanese market and the markets of emerging and developing countries and consider how companies that enter these markets help solve social issues in those countries as their mission, how they can contribute to improving daily lives and enhancing convenience, whether they can supply valuable products and services at proper prices, and how they can help create jobs and a mechanism for economic independence in these markets.

Now is the time to devote yourself to research. Please develop your research capabilities. Themes in which you are interested at present will have a significant impact on your daily life and career after completing the course.

Marketing, ASEAN, retailing in the Philippines, BoP business